Articles
Editorial for BlumenhausSaving Barcelona, Tile by Tile
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To explore the beautiful work that Archaeologist Marc Ocaña is doing to preserve Barcelona's heritage, all the while celebrating the beauty of botanical motifs.
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Marc is passionate about restoration and historical documentation, with a great deal of knowledge to match. So it made sense for this piece to be a Q&A.
Editorial for Tohu Wines, featured in Kia Ora MagazineTohu Wines’ 500-year plan: a commitment to kaitiakitanga of the land and sea
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To capture the scale and integrity of Tohu Wines’ sustainability plan. This feature needed to succinctly communicate the winery’s connection to its parent companies while exploring how they work together toward a better future.
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I aimed to educate readers on Tohu’s heritage, organisational connections, the 500-year plan, and how the winery is actively working toward this plan.
Editorial for ArchiPro, featured in ArchizeenA coastal Otago residence inspired by San Francisco’s Sea Ranch
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To explore the beautiful Coastal Retreat residence with compassion for the project’s sensitive beginnings.
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I focused on the project’s significance, design influence, and the final outcome — which is noticeably inspired by California’s community-centric Sea Ranch project.
Film review, published on MediumThe French Dispatch: stuffed to the brim with ornate imagery
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A personal project; a film review. My intention was to be honest, considered, and specific in my thoughts.
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I focused on the film’s extensive amount of detail, challenging its beauty as potentially detrimental to the story.
SEO article for N4.studio An ultimate guide to Webflow, the future of web design and development
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To produce a pillar page for a new SEO content cluster on Webflow.
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My strategy was strongly directed by the niche audience of business owners, focusing on how Webflow can help them achieve their goals.
Case study for N4.studio Northbrook: Elevating luxury experiences with specialist web design
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To explore how N4 brought Northbrook into the digital world.
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I focused on Northbrook’s goal at large, N4’s careful attention to UX, and how Northbrook’s luxury experiences have made their way across the digital space.
News article for ArchiPro, featured in ArchizeenMeet Hyde Lane, the development soon to extend Wellington’s Courtenay Place
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To promote the mixed-use development that’s soon to change the experience of Wellington central’s entertainment strip.
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My news piece explored the developer’s intention to enrich the local community and support the city’s need for high-density housing.
Editorial for ArchiPro, featured in ArchizeenThe rammed earth house with a curved roof that lifts toward the sun
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To capture the subtle beauty of Winding Roof House. It was particularly important to explore the use of rammed earth and the home’s unassuming twisting roof.
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My article emphasises the design’s exploration of its surrounding alpine landscape, with a focus on materiality and structure.
SEO topic cluster for Resonate HealthResonate’s complete guide to hearing aids in New Zealand
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To develop a high-performing topic cluster, answering the most common questions that people have about hearing aids.
Lead agency: N4.studio
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Throughout this 6-month project, I worked closely with Resonate’s audiologists, developing authoritative content that delivers valuable information while keeping users engaged.